Alwyn Van Niekerk

Is technology manipulating consumer behaviour?

The advent of armchair shopping has turned the consumer space completely on its head. Traditionally the capacity to store and move goods hampered the rate of consumption, which ultimately gave birth to larger brick and mortar stores and faster courier services in an attempt to present and sell the ever-growing selection of goods to the…

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Spending online, safely

Personally I think online shopping is one of the more valuable additions the internet has made to my life. I don’t always like shopping malls, and I absolutely hate not finding a specific product I’m looking for, never mind finally tracking down that product only to arrive at a store with depleted stock levels. Thankfully…

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The paradox of technology

“Advancement” and “technology” are words typically mentioned in the same breath, and in most situations technology has made our everyday lives much easier — no more standing in queues in banks, no more taking cheques to people for payment and no more expensive phone bills to communicate internationally. People tend to forget, though — or…

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Social sites fuel identity theft

The old adage goes that people love to talk about themselves, and nowhere is this more evident than on the popular Web 2.0 sites such as Facebook, Flickr, Twitter and MySpace. All of a sudden you have the ability to follow strangers’ everyday moves, see in great detail where they have been, and read all…

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Simplifying the rat race through technology

Most of us live in it, and most of us hate it, no doubt about, but the rat race is an inevitable phase of life for anybody interested in advancing their career and “becoming somebody”. The truth is that the rat race is bad for all of us. It’s not necessarily just the negative aspect…

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Managing your identity

People through the ages have always had a requirement to prove in a credible and trustworthy manner that they are indeed who they say they are. Given the power that comes with a person authenticating their identity, it follows naturally that the art of identity fraud has become prevalent in areas where a lot of…

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The joys of code optimisation

Last Friday I had the joy of going live with code that improved the execution time of an existing piece of code by 422%, and moved it from a batch process (which took more than 30 minutes to run, and only ran three times per day) to an online real-time process, thereby enabling users a…

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